Fieldworks Marketing

7 reasons why your b2b social media may not be working

Mon, 23 Apr 2012 00:00:00 BST

Will contactless get a further boost from WH Smiths?

Wed, 21 Mar 2012 00:00:00 GMT

Having been one of the early adopters of self-service tills which have now been rolled-out across its store estate, WHSmith has announced today that it will be introducing contactless payment terminals in 46 travel locations, in partnership with Streamline and Visa Europe.

Sunday retail laws set to relax over the Olympics

Mon, 19 Mar 2012 00:00:00 GMT

Sunday trading restrictions are due to be eased for eight weeks throughout the Summer, during the London Olympics, in an attempt to maximise economic opportunities for retailers.

Ray-Ban creates innovative in-store experience for London flagship store

Fri, 09 Mar 2012 00:00:00 GMT

Legendary sunglass brand Ray-Ban has created a unique audio in-store customer experience, in conjunction with music specialists PlayNetwork, at its Covent Garden flagship store.

John Lewis moves the multi channel agenda forwards

Fri, 09 Mar 2012 00:00:00 GMT

£450m to get multi channel leadership is a warning bell for stores

Halfords CEM campaign supports its ‘That’s Helpful, That’s Halfords’ strategy

Thu, 01 Mar 2012 00:00:00 GMT

Halfords is implementing a Customer Experience Management (CEM) programme across all its 466 stores to analyse feedback from its new, ‘That’s Helpful, That’s Halfords’ strategy.

Get Britain Working scheme to be given the once over by retailers

Thu, 23 Feb 2012 00:00:00 GMT

Following a backlash over the government’s new ‘Get Britain Working’ scheme, Tesco has announced that it will now pay people who take part, whilst other major retailers have already bowed out.

Amazon store may be a model for retail

Thu, 09 Feb 2012 00:00:00 GMT

Or not, but what this giant does is worth tracking

NRF focus shifts to consumer

Mon, 30 Jan 2012 00:00:00 GMT

The customer has always been king but this time, he is really in charge

M&S figures disguise poor profits and patchy performance

Tue, 10 Jan 2012 00:00:00 GMT

M&S has reported Like-for-like sales (excluding VAT) in the 13 weeks to December 31 up 0.5%, with "general merchandise" falling 1.8pc and food rising 3%.

Payments and loyalty go hand in hand

Thu, 05 Jan 2012 00:00:00 GMT

News that Starbucks UK customers can now pay for their coffee and bun by swiping a bar code at the checkout using their iphones, shows just how fast mobile payments are moving.

Why have West End sales dropped from last year?

Mon, 12 Dec 2011 00:00:00 GMT

Despite attracting a million shoppers to the West End for the first traffic-free weekend of the season in Central London, an estimated 10% less was spent than last year.

Social media not an ideal commercial platform after all?

Mon, 28 Nov 2011 00:00:00 GMT

Research by IPSOS Mori and the Logic Group has revealed that only 21% of UK consumers would be happy to receive commercial offers via mobile or social media channels.

HMV signals new approach with first technology store

Tue, 15 Nov 2011 00:00:00 GMT

Struggling music retailer HMV has opened its first ‘Techshop’ devoted purely to technology as part of its efforts to reverse dwindling sales of core products such as music and games in its 250 existing stores.

Best Buy UK experiment comes to an end

Mon, 07 Nov 2011 00:00:00 GMT

Carphone Warehouse has announced that it is to close its 11 Best Buy electrical stores across the UK, just 19 months after the US retailer opened its first store here.

2011 Retail Systems Awards winners announced

Tue, 01 Nov 2011 00:00:00 GMT

Fieldworks would like to congratulate all the 2011 Retail Systems Awards winners.

Multi-channel system streamlines operations at jewellers

Mon, 31 Oct 2011 00:00:00 GMT

Sanderson, the publicly owned provider of multi-channel retail software, has implemented its Elucid system at Beaverbrooks The Jewellers.

Card Factory profits whilst Clintons reports loss

Thu, 27 Oct 2011 00:00:00 BST

Greetings card retailer Card Factory has reported pre-tax profit of £55.6m in the year to January 2011, up from £35.6m in the previous year.

PayPal outlines seamless shopping vision for offline payments

Thu, 20 Oct 2011 00:00:00 BST

Already hugely successful online and renowned primarily for its ties with eBay, payment processor PayPal now has plans to develop its business in the offline world.

Marks & Spencer appoints Dom McBrien as new multi-channel trading director

Tue, 04 Oct 2011 00:00:00 BST

Marks & Spencer today confirmed the appointment of Dom McBrien as Multichannel Trading Director.

Christmas is not coming early for retailers

Wed, 28 Sep 2011 00:00:00 BST

Weak retail sales figures are expected to continue into October following a difficult September.

Race for Iceland heats up as Asda secures financial backing

Tue, 27 Sep 2011 00:00:00 BST

Asda has secured financial backing from Barclays Capital to aid its takeover attempt of frozen food retailer Iceland, The Sunday Times reports.

Tesco to invest £500m into Big Price Drop campaign

Fri, 23 Sep 2011 00:00:00 BST

Tesco has announced that it is to launch a major price cutting initiative that will see prices of everyday grocery items lowered.

Retailers lose £500m in sales by neglecting online services

Mon, 19 Sep 2011 00:00:00 BST

Some of the UK’s biggest high-street retailers are missing out on hundreds of millions of pounds by neglecting their multichannel platforms.

The changing social media landscape

Thu, 15 Sep 2011 00:00:00 BST

At the fourth annual Retail Systems Multi-Channel Summit, held this past Tuesday at The IoD Hub in London, leading retailers from across the UK converged to explore the multi-channel revolution which has seen the consumer taking control – with the power to shop when, where and how they want.

B&Q owner Kingfisher sets sights on Russian expansion

Thu, 15 Sep 2011 00:00:00 BST

Looking to tap into the growing trend for home improvement among the Russian middle classes, Kingfisher is set to open nine B&Q stores in the country.

Tesco withdrawal from Japan shows we aren't a global marketplace yet

Fri, 02 Sep 2011 00:00:00 BST

After eight years in the land of the rising sun, Tesco has taken the decision to sell off its Japanese business which goes to show that even the biggest companies need to understand their limitations.

How safe is its customer data?

Thu, 01 Sep 2011 00:00:00 BST

When a retailer goes bust, how safe is its customer data, or can it just be sold to the highest bidder?

Riots are a reason to regain the high street

Thu, 25 Aug 2011 00:00:00 BST

The rioters are long gone with many already sentenced but the clean-up operation for England’s retailers continues.

Riots cost retailers 7,500 trading hours

Wed, 24 Aug 2011 00:00:00 BST

Riots cost retailers 7,500 trading hours as 11,000 staff impacted

Primark denies reports

Mon, 22 Aug 2011 00:00:00 BST

Primark was this morning reported to have put out a tender for a digital agency to build its first ecommerce site which would launch in 2012.

Online sales growth slowest in 18 months

Wed, 17 Aug 2011 00:00:00 BST

Online sales growth slowed to the lowest level in 18 months in July, according to the latest IMRG Capgemini e-Retail Sales Index.

Ebay zong deal relies on established payment methods

Tue, 16 Aug 2011 00:00:00 BST

Ebay’s outright acquisition of Zong will enable its customers to pay simply by entering their mobile phone numbers and then seeing the charge listed on their monthly mobile phone bill.

Join Fieldworks at One Aldwych this October

Wed, 10 Aug 2011 00:00:00 BST

Chris Howell, the IT Director for Customer Systems of Dixons, will discuss the challenges facing the retail industry and how a re-think in the IT department may be crucial if retailers are to increase profitability - arguing that ‘old school’ methodologies currently employed may need updating to acclimatise to today’s rapidly-changing market.